Covcom test videos

Version 1.1
Lungu, Daniel Adrian, 2022, "Covcom test videos", https://doi.org/10.18710/EZQR78, DataverseNO, V1
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Description
12 videos about pandemics (in Norwegian) used in a experimental design study aiming at investigating relevant video factors for pandemic video communication. The experiement adopted a factorial design, with three factors being manipulated. The three factors are:
- the source;
- the content;
- the call to action.


The source refers to where the information comes from. We used 2 levels of this factor: an informal source (salesman) and a formal one (infectious diseases specialist). The content is what is being communicated. We used three levels for this factor: exponential growth, handwashing, and the impact of pandemics on the healthcare system. The call for action refers to a piece of communication devoted to trigger the emotional/motivational levers in the audience. We used 2 levels for this factor: presence or absence of a call for action.

With this design we obtained 12 (2x3x2) scenarios. A professional scriptwriter drafted the 12 scripts and a professional actor was used to film. All other variables (e.g. background, visuals, infographics, etc.) were controlled. The videos were filmed and edited in collaboration with NETTOP - The department for development of digital learning resources at UiS.

A panel of health care professionals took part in the Covcom project and were interviewed in WP1 of the Covcom project (covcom.org). WP1 identified key scientific concepts related to pandemic risk according to key stakeholder groups, both communicators and receivers of pandemic information, along with preferred communication modes to best translate science into practice. Interviews were anonymous.

(2022-02-09)
Subject Medicine, Health and Life Sciences
Keyword pandemics, video communication, factorial design, experimental design
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1 to 10 of 13 Files
00_ReadMe.txt
Plain Text - 5.1 KB
Published Mar 3, 2022
29 Downloads
MD5: 232f37e5d5fa0a2057494e6ef0198a43
Preview "00_ReadMe.txt"
01_Exponential growth_formal_call_for_action_yes.mp4
MPEG-4 Video - 70.2 MB
Published Mar 3, 2022
33 Downloads
MD5: 1cea3d385494bbdf791c048ecf5a5171
This version uses the following levels of the factorial design: content = exponential growth, source = formal, call for action = present.
Preview "01_Exponential growth_formal_call_for_action_yes.mp4"
02_Exponential_growth_informal_call_for_action_yes.mp4
MPEG-4 Video - 69.3 MB
Published Mar 3, 2022
10 Downloads
MD5: 2ea5ffc51929ba6aa9328abf7a7ffd2b
This version uses the following levels of the factorial design: content = exponential growth, source = informal, call for action = present.
Preview "02_Exponential_growth_informal_call_for_action_yes.mp4"
03_Exponential_growth_formal_call_for_action_no.mp4
MPEG-4 Video - 56.6 MB
Published Mar 3, 2022
10 Downloads
MD5: 21f6a5a650176d85f83aec76e2e50ca0
This version uses the following levels of the factorial design: content = exponential growth, source = formal, call for action = absent.
Preview "03_Exponential_growth_formal_call_for_action_no.mp4"
04_Exponential_growth_informal_call_for_action_no.mp4
MPEG-4 Video - 56.4 MB
Published Mar 3, 2022
12 Downloads
MD5: 5033c1d5fade3997c947046620b2822f
This version uses the following levels of the factorial design: content = exponential growth, source = informal, call for action = absent.
Preview "04_Exponential_growth_informal_call_for_action_no.mp4"
05_Handwashing_formal_call_for_action_yes.mp4
MPEG-4 Video - 59.6 MB
Published Mar 3, 2022
12 Downloads
MD5: d770770a85d19bfb1e47281e35bb87cf
This version uses the following levels of the factorial design: content = handwashing, source = formal, call for action = present.
Preview "05_Handwashing_formal_call_for_action_yes.mp4"
06_Handwashing_informal_call_for_action_yes.mp4
MPEG-4 Video - 59.5 MB
Published Mar 3, 2022
10 Downloads
MD5: 749f72f520a8174090dd4959fe5d4b29
This version uses the following levels of the factorial design: content = handwashing, source = informal, call for action = present.
Preview "06_Handwashing_informal_call_for_action_yes.mp4"
07_Handwashing_informal_call_for_action_no.mp4
MPEG-4 Video - 47.7 MB
Published Mar 3, 2022
9 Downloads
MD5: 2f590760be9300f866f5ff342d08e51d
This version uses the following levels of the factorial design: content = handwashing, source = informal, call for action = absent.
Preview "07_Handwashing_informal_call_for_action_no.mp4"
08_Handwashing_formal_call_for_action_no.mp4
MPEG-4 Video - 47.5 MB
Published Mar 3, 2022
10 Downloads
MD5: bbd42190d8d9d309ff6e7414463d7ba8
This version uses the following levels of the factorial design: content = handwashing, source = formal, call for action = absent.
Preview "08_Handwashing_formal_call_for_action_no.mp4"
09_Burden_on_healthcare_formal_call_for_action_yes.mp4
MPEG-4 Video - 74.1 MB
Published Mar 3, 2022
11 Downloads
MD5: 5ccace122d54a7c8ac38266d154d14c1
This version uses the following levels of the factorial design: content = burden on healthcare, source = formal, call for action = present.
Preview "09_Burden_on_healthcare_formal_call_for_action_yes.mp4"
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